Brett Craft

More Customers. More Sales. More Often.

0423 202 717
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Hi, I’m Brett...

I'm a freelance sales and marketing consultant based in Burleigh Heads on the Gold Coast. With formal qualifications and over 20 years experience, I've helped numerous clients across large and varying industries solve "every day" and complex sales & marketing challenges.

Working closely with you, I can help your business achieve;
- More customers
- More sales
- More often...

Let's Talk...

Smart Sales & Marketing Solutions for Growing Businesses

How I’ll Help You…

As your freelance sales and marketing consultant, I bring over 20 years of proven, demonstrated sales and marketing perspective to create and implement strategic sales & marketing plans, determine your business’s key sales and marketing competitive advantages and identify the most appropriate sales and marketing activities to get in front of your right customers, at the the right time with the right messages.

Sales & Marketing Strategy

Want more customers that you can sell more of your products or services too, more often? You need a sales & marketing strategy. A sales & marketing strategy defines who your profitable customers are, how to get them and how to keep them.

Let's Talk...

Sales & Marketing Plan

Need to coordinate and manage all your sales & marketing activities? You need a sales & marketing plan. A sales & marketing plan is a working set of identified, costed actions that need to be carried out along with their time scheduling.

Let's Talk...

Sales & Marketing Campaign

Want to generate more, quality leads, more often? You need to launch and run a targeted sales & marketing campaign. A sales & marketing campaign uses digital marketing, social media marketing and traditional marketing to attract, engage and convert.

Let's Talk...
From my experience, the 7 most common sales & marketing concerns Business owners in South East Queensland regularly express are:
  1. Lack of available and experienced sales & marketing resources
  2. How to increase brand visibility to generate quality sales leads
  3. How to choose the right sales & marketing channels to reach new customers
  4. How to consistently implement & manage sales & marketing activities
  5. How to manage sales & marketing costs
  6. How to keep up with sales & marketing trends and technology
  7. Who to trust when outsourcing sales & marketing activities

Your Objective Sales & Marketing Consultant

I will help you gain and retain more customers, more often. My expertise spans the entire sales & marketing spectrum. I’m able to deliver your business a range of services that includes sales & marketing strategy, marketing insight, sales process and sales & marketing consultancy to solve your real-world, sales & marketing challenges.

I care deeply about my client’s businesses and I work hard to discover the unique ways for their brand to cut through the competitive clutter to ensure long lasting, profitable repeat customers, just like I have done for these and many other clients below;

Brett Craft has been my executive sales & marketing business advisor for the past 3 years. Brett gets my highest recommendation as an executive sales & marketing business advisor and mentor. His unique ability to recognise, understand, and explain complex business relationships has revolutionised my thinking, and most importantly, my actions. Along the way there have been surprising (and sometimes painful) personal realisations, but Bretts mentoring continues to make me a better person and director every day, both at work and at home. Brett does not hesitate to tactfully, but directly point out areas that needed to be considered in a different way, and proved to be right 100% of the time with his observations, opinions, and suggestions. Our revenue has tripled over the last three years and we continue to break targets monthly. I do not believe that this would have been possible without Bretts guidance and advice. Brett is the third sales & marketing business advisor that I have had and by far the best. I name Bretts as one of the top contributors to the success that I enjoy as a business professional today.
Shanyn and Wayne PedersenManaging Director - Pop Up Homes
Shanyn and Wayne Pedersen
Brett has the ability to speak "digital" speak in everyday language and as a result has delivered remarkable database marketing campaigns for our company. The ROI from the work Brett has done has surpassed what we ever expected. Brett is a great person to deal with.
Bill KloppersSales Manager - BMSA
Bill Kloppers
Under Bretts sales and marketing strategic advice and guidance, he has delivered a brand strategy that has now been rolled out across our company’s key assets. The website development project that Brett managed on our behalf is clean, modern and user friendly. Brett worked closely with our team during the whole process. If your looking for a skilled sales and marketing-professional to help you with your business, I would highly recommend Brett!
Tadgh TreanorManaging Director - Assessly
Tadgh Treanor
I have had a few planning sessions with Brett to help get clarity about my marketing and generate ideas. It is so helpful to be able to tap into Brett’s knowledge and experience with marketing and I always come away from our meetings with a clearer sense of what I need to do next.
Kylie FindlayManaging Director, Kylie Findlay Designs
Kylie Findlay
Brett has been extremely professional in tailoring a complete turnkey marketing strategy to suit my business model. He is exceptional at working to deadlines, delivering a high level of service, executing accordingly and achieving the right results. I'm looking forward to continuing a very successful business relationship.
Jai NapperManaging Director, Your ATM
Jai Napper
Brett isn't your average marketing consultant. His planning and implementation process is outstanding and I have to say the strategy sessions with Brett are by far my favorite part of the process. Highly recommend!
Judy ParkinManaging Director – Your Renovation Hub
Judy Parkin
Brett has taken my business to whole new level. He has helped me to develop a comprehensive marketing strategy from the ground up, redesigned and developed a fantastic new website, implemented SEM strategies and continue to drive more traffic the site. I wish I’d started working with Brett sooner.
Dan SmithManaging Director, Generation Tech
Dan Smith
Brett isn't your average marketing consultant. His planning and implementation process is outstanding and I have to say the strategy sessions with Brett are by far my favorite part of the process. Highly recommend!
Judy ParkinManaging Director – Your Renovation Hub
Brett has been extremely professional in tailoring a complete turnkey marketing strategy to suit my business model. He is exceptional at working to deadlines, delivering a high level of service, executing accordingly and achieving the right results. I'm looking forward to continuing a very successful business relationship.
Jai NapperManaging Director, Your ATM
Very happy with what Brett has done for my business PT&ME. From starting at literally square 1, he has helped in building an amazing site, delevoping marketing ideas and running my social media campaigns. Couldn’t rate him enough!! Thank you.
Jake MollenhaurManaging Director, PT&ME
I have had a few planning sessions with Brett to help get clarity about my marketing and generate ideas. It is so helpful to be able to tap into Brett’s knowledge and experience with marketing and I always come away from our meetings with a clearer sense of what I need to do next.
Kylie FindlayManaging Director, Kylie Findlay Designs
Brett has taken my business to whole new level. He has helped me to develop a comprehensive marketing strategy from the ground up, redesigned and developed a fantastic new website, implemented SEM strategies and continue to drive more traffic the site. I wish I’d started working with Brett sooner.
Dan SmithManaging Director, Generation Tech
We have worked with people in both the creative and marketing industries and nobody has been able to so carefully guide and develop our message as Brett has. We are indebted to his skills.
Aaron Beattie RAIA Director - Northerly Aspects Architects
Brett has put my business on track to achieve my growth objectives through clear, well thought out sales & marketing initiatives. I'd highly recommend that any business operating in a competitive market environment work to a sales & marketing plan built by Brett
Darren CollinsManaging Director - Environmental Leisure Concepts
Brett was able to clearly map a sales & marketing path for us which identified areas in the business to generate more sales from our current customers and where we could target new customers to help us grow. All in all, a real eye opener ... thanks Brett for showing us how to get sales quicker!
Neil Stebbing Managing Director - Consulting Engineers
Brett’s sales & marketing plan provided for my business, was not only impressive, but concise, informative and relevant, recommendations have already been implemented and have made significant improvements to my business’s growth
Nicola ThompsonPrincipal - Accounting Tax Solutions
As a result of Brett’s sales & marketing strategies, our level of new business enquiries has increased significantly
Stuart CromptonManaging Director - Stuart Crompton Projects
Appointing Brett to assist us with sales & marketing has delivered an instant return on our investment, we are amazed it could be that easy!
Alison HouriganGym Director - Defence Fit
Time with Brett was very well spent, his marketing expertise is second to none. We are thrilled to have met him...
Angela SoutarSales & Marketing Director - Soutar Video Production
I have found Brett to be a man of great character, with high morals, and of course, a wealth of knowledge in the field of marketing and business development
Mark WebsterDirector - Fit Life Martial Arts
We made the decision to appoint Brett as our freelance Marketing Manager because of his extensive sales & marketing experience. Since working with Brett our business has consistently grown by 20%.
Stephen NewlingManaging Director - Lanotec Australia
We are the leading manufacturer of identification solutions in Australia, Brett’s sales and marketing experience has had a lot to do with achieving this result.
Rob BorgManaging Director - AAC ID Solutions
Brett has performed the most valuable marketing consultancy role for our business. His ideas and campaigns produced great results; I cannot recommend Brett high enough.
Brian FraserManaging Director - Workout World (Bundall & Loganholme)
Finally, we have found a thorough marketing professional. Brett is passionate, knowledgeable, trustworthy and knows how to get results.
Eliezer GonzalezDirector - Repeat Customer Solutions
Having never employed the services of marketing strategist in the past, it was definitely a big step for our company to ensure its future growth. The marketing plan that Brett developed for us has already delivered significant results – thank you!
Hayden MillerPrincipal - Century 21
Brett has taken our business to an entirely new level of growth. We are grateful for his knowledgable expertise…
Dermont McEnroeGeneral Manager - BMSA Northcliffe Surf Club
Brett is very patient and has taken the time to understand our needs and culture before devising a marketing plan for our Business. I’m incredibly impressed with Brett’s professionalism, expertise and marketing innovation.
Patrick LuiCEO - National Business Sales

My Work

I believe actions speak louder than words…

In business, I understand the importance of making the right decision especially when it comes to appointing a sales & marketing consultant to support you to grow your business. I know you want to see the evidence, so to help you make your engagement of my services easier, here are a few customer case study snippets to demonstrate what I have done for my clients and in turn what we can do for you.

Online Marketing Consultant

I Helped Pop Up Homes Achieve 76% Annual Growth in Australia’s Worst Performing Financial Year on Record Due to Covid-19

Pop Up Homes is a Hervey Bay, family-owned business delivering 1,2- & 3-bedroom prefabricated housing solutions to customers who are downsizing, extending their current property room square meterage and investors. I worked with Pop Up Homes to implement and manage Search Engine Marketing, Search Engine Optimisation, website design & development as well as sales & marketing consultancy services.

I Helped Ryno Insurance Become One of Australia’s Leading Motor Insurance Brands

Ryno Insurance is a specialist insurance company based in Brisbane. Founded in 2006, I worked with Ryno insurance to create a competitive sales & marketing strategy and manage the build of a new look, brand website and implementation manage a range of digital marketing services that included Search Engine Marketing, Search Engine Optimisation as well as regular, on-going sales & marketing consultancy.

I Helped Launch Brisbane’s Newest Personal Training Brand, PT&ME

PT&ME is a specialised at home and premise personal training provider based in Brisbane. I managed the development of a new look & feel website and implementation managed both Search Engine Marketing and Social Media Marketing activations to raise PT&ME’s brand awareness and generation of regular, repeat business.

I Helped Goop Gang Become a Leading Gut Health & Wellness Brand in Australia

GoopGang is a proven, 30-day Gut Cleanse and Weight Loss Program designed to teach people about healthy food consumption based on the Gold Coast. I worked with GoopGang on a range of aspects for their new business venture – from branding, website design and development, digital marketing, social media marketing and on-going sales & marketing consultancy.

I Helped Assessly Launch Australia’s Newest Digital Learning Platform

Assessly is a privately owned, educational assessment platform. Built for educators by educators, Assessly’s objective is to provide a smart software platform that allows schools and teachers to be more effective and efficient with their time to better understand their students, implement effective teaching and provide positive feedback. I worked with Assessly to develop their brand strategy, brand identity, digital marketing activation plan, website and provide ongoing sales & marketing consultancy services.

Still Thinking About It?

Here are 9 good reasons why you should hire me as your freelance sales & marketing consultant

External perspective

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When you are entrenched in your business and concerned with its day-to-day operation it can be hard to see how your business is perceived by the external market. Your brand might make total sense to you, after all you live and breathe it, but do those outside of your business understand it and know what you are offering? As a freelance marketing consultant I can provide this external perspective and help you communicate and align your brand to those potential clients you are trying to reach.

See the wood for the trees

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As an external freelance marketing consultant, I will bring an independent, unbiased viewpoint that is not already within your organisation. I’m not constrained by the internal politics or bogged down in the day-to-day events and as such can help your business to set clear objectives and define your strategy. Your business will be more successful as a result.

Affordable expertise

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As your freelance marketing consultant, I can supply specific skills that might not be viable or affordable to your business as a full-time resource. Smaller businesses, which might not be able to afford a senior level marketer could employ an in-house junior marketer to manage the day-to-day tasks and use an external marketing consultant to provide the missing strategic expertise on a freelance basis.

Unlock time

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Using an experienced marketing consultant to handle your marketing requirements will free up your time to concentrate on other parts of the business. A marketing consultant is also likely to be more efficient and productive with this time as it is their area of expertise.

Avoid the trial and error

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An experienced marketing consultant will have worked on a number of different marketing initiatives and will probably have a very good understanding of what works for your industry and what doesn’t. Tapping into this wealth of experience will prevent you from wasting time and money on marketing exercises which are unlikely to benefit your business.

Scale up and down as needed

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One of the great advantages of using an external marketing consultant is that you can be more flexible with the level of support you buy in. You can opt for more assistance during a busy time and cut back when your marketing requirements are slightly less. This level of flexibility is unlikely to be possible with a permanent member of staff.

Critical friend

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A marketing consultant will ask those hard questions that others in your business may not want to ask and will challenge your marketing and business decisions. Challenging the status quo can result in positive and more productive ways of doing things. Your marketing consultant will always have the best interests of your business at heart.

Access to a broad spectrum of useful business contacts

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Most marketing consultants are frenetic networkers and as such will have many relevant business contacts which you can gain access to through your relationship with the consultant. This in itself might open up new opportunities to your business.

Save money

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Can you be sure that your current marketing expenditure is directed in the right way or is effective? An experienced marketing professional will review your existing marketing activity and might be able to suggest alternative activities which could produce a greater return on investment and/or cost less to implement.

Insights

Search Engine Optimisation

SEO helps new customers to discover your website, services and products as you move further up the search engine ranking positions. We’re here to explain why search engine optimisation should be a vital

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hello@brettcraft.com.au
0423 202 717
hello@brettcraft.com.au
hello@brettcraft.com.au
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0423 202 717
hello@brettcraft.com.au
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